Tales of Kings , Queens And Pulaagu
“Laamu” means Royalty in Pulaar.
This collection is a trilogy designed to pay hommage to many inspiring, sometimes unknown, African Queens and Kings, adapted to senegalese modern days fashion , with a high focus on Pulaar culture.
It features different symbols, coming either from Adinkra Wisdom or Egyptian Hyeroglyphs, crafted in bronze or embroidered on the outfits.
The shoes and clutches were made in partnership with young senegalese designers whose brands make 100% made in Senegal items, like Vitch , Allure and Atelier Rabbal.
This post is about the second part of the collection, with burgundy, black and gold boubous. That traditionnal clothe, worn in many African countries is here declined in different cuts, featuring Western fashion elements, like collars, zippers and buttons. Most of the queens and kings represented have fought against western invadors or colonizers and these outfits show how the western influence could be associated with our culture and traditions, instead of supplanting them.
The Boubou Revolution of Laamu was showcased in October during the 3rd edition of Accra Fashion Week.
The Pictures in this post were taken by Richard Demeideros (Rich’art) and Ousmane Caab Sidibé (caab’ture). Some of them were edited by Daouda DIALLO ( mr exclusive).
Beauty by Coumba