15 novembre 2025
En mémoire de Mamy TALL
A Tribute to a Friend, an Artist, an Icon. Two years ago, during a photoshoot in the dunes of Lompoul for our Tabaski collection…
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Histoires
SO’ FATOO · DAKAR
People, craft, memory and the ideas that shape So’ Fatoo.
15 novembre 2025
QU'EST-CE QUE LA MAISON SOW FATOU ?
The clothing line By Team So Fatoo is here. Designed and produced independently by our present and past team members , these pieces are already…
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15 novembre 2025
Portrait d'Ababacar
Today, we shine the spotlight on a valued member of our team: Ababacar, the designer behind our men’s Qamis Sadikh. A skilled tailor, Ababacar…
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janvier 11, 2023
L'art complexe du tissage en Afrique de l'Ouest
The noise is rhythmic, abrupt, almost mechanical. At times deafening, yet strangely soothing once the ear grows accustomed. The looms rattle, their nacelles clattering…
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janvier 10, 2023
Les marques que nous aimons - Imaara Jewelry
I can’t quite recall the exact moment I first stumbled upon these exquisite jewels — but I do remember one thing clearly: from the…
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janvier 9, 2023
Yawmiyan - pourquoi cette nouvelle ligne ?
“Yawmiyan” means “everyday” in Arabic. For years, So’ Fatoo has been known for its special-occasion attire — clothing that is simple and refined… yet…
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janvier 4, 2023
L'essence de l'Aïd el Kébir dans la tradition musulmane sénégalaise
We call Eid El Kebir Tabaski in Senegal. It’s a highly anticipated holiday, probably the happiest of the year. It’s difficult to distinguish muslim…
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janvier 1, 2023
L'hommage au Dr Mbayame Dione
In 2021, we organized a beautiful event for Mother’s Day. It was vibrant, colorful, joyful, and deeply cultural. The event, called “The Lebou Experience,”…
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